Episode 20:: Robert Scoble Episode 19 :: Michael Reichmann
SmibsTV :: Episode 19 - Michael Reichmann By Peter Urban
View in HD Download 1080p HD Version Visit Peter Urban's ExposureRoom Videos Page
View in HD Download 1080p HD Version Visit Peter Urban's ExposureRoom Videos Page
While in Toronto, Peter Urban has the pleasure of meeting with Michael Reichmann, photographer and founder of The Luminous Landscape online. Reichmann discusses his passion for photography and how he found success in his life.
SmibsTV :: Episode 19: Download
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August 22nd, 2009 at 9:48 pm
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July 12th, 2009 at 11:43 am
[...] interesting and inspiring. I highly recommend watching them. Here are the links to the interview: Interview with Michael Reichmann Interview with Alain [...]
December 5th, 2008 at 3:15 pm
[...] on SmibsTV, you can watch an interview between Smibs founder Peter Urban and influential photographer Michael [...]
December 5th, 2008 at 2:48 am
These are comments about business; not the photography. Needless to say, the Luminous Landscape has been a bookmark of mine for a couple of years now…
Anybody who is a frequent visitor to Michael’s site will understand the business model:
- Build lots of traffic by giving away high quality stuff
- Make some money by selling high-end expensive stuff (e.g. the exotic trips) – this mainly fuels your hobby and further enhances your reputation
- Make money while you sleep (all the downloads & recurring revenue)
One thing that is very good about Michael’s business model: he is never afraid of losing money short term because he knows it will come back. Of course this comes from having an already successful business, but it is also an attitude.
Another thing: he doesn’t seem to take a capital risk that is not already well covered: his expeditions are sold (and paid for) well in advance; he did not open his gallery until there was a clear purpose – and expected revenue stream, etc.